Privacy Policy

The Cellar. Effective on the app's first public release. Questions: support@thewinecellarapp.com.

The short version

Your cellar lives on your device. You can use the whole inventory with no account, and in that case nothing about you or your wine leaves your device. If you choose to sync with an account, we store a copy of your cellar so your devices stay in step. AI features come with a paid plan, sold through Apple, which needs no sign-up. If you use them, the specific information below goes to Anthropic, only after you agree. We do not sell your data, show ads, or track you across other apps and websites.

If you do not create an account

Everything you enter stays on your device: wines, bottles, locations, notes, photos and settings. Reading a label or a barcode happens on the device. We receive none of it.

If you buy a plan

You do not need to sign up. The app makes an account with no email to hold your plan, and your cellar stays on your device. We store:

If you add an email and sync

This is optional. It lets you sign in on your other devices and keep them in step. The app asks before it uploads a cellar already on your device. On top of the above, we store:

This data is stored with Supabase, our database and hosting provider, and is used only to run these features for you. It is encrypted in transit and access is limited by account. Sign-in emails are delivered by an email service provider, which handles your email address for that purpose.

If you use AI features

The sommelier, AI pairing, label identification, wine research, price checks, reviews, where to buy and drawing your room from photos are powered by Claude, an AI model from Anthropic, a third-party company. The app asks your permission before any of this data is sent, and you can decline and keep using everything else.

When you use an AI feature, Anthropic receives:

Prices and reviews that another collector looked up recently are shared so they cost nothing to look up again. Only public facts about the wine are kept for this, along with what was looked up: the wine's name as written, its producer, place, vintage, size and the currency. A name you typed is kept if it was the one looked up. Nothing in it links to you or your cellar, and it is removed after 90 days.

Anthropic does not receive your email address, your tasting notes, your drinking history or your payment details. Requests go through our server, so Anthropic does not receive your account details.

The purpose is to answer your request. Under Anthropic's commercial terms it does not use this data to train its models unless a customer opts in. Anthropic may keep inputs and outputs for a limited period, generally up to 30 days. Content flagged for safety review may be kept up to 2 years, and safety scores up to 7 years. See Anthropic's data retention article. Some AI features use web search, which sends search terms about the wine to a search provider through Anthropic.

To withdraw your permission, go to More, Turn off AI features. This takes effect on our server as well as in the app.

AI answers can be wrong. Please check anything important, especially prices and drink windows.

What we do not do

Keeping and deleting your data

We keep account data for as long as you keep the account. An account with no email and no plan is removed after 30 days.

Your rights

You can see and export everything you have entered at any time (More, Export and back up), correct it in the app, and delete it as described above. Depending on where you live, you may have further rights to access, correct, delete or object to the use of your personal data, which you can exercise by contacting us.

Other providers' protections

The providers named here, Supabase, Anthropic and our email service provider, handle personal data under contract terms that require protections consistent with this policy. Search terms sent through Anthropic are about the wine, and do not identify you.

Age

The Cellar is about wine and is for adults of legal drinking age. It is not directed at anyone younger, and we do not knowingly collect data from them.

Changes

If this policy changes in a meaningful way, we will update it here and in the app. We will ask for your permission before sending any new kind of data to a third party.